In prior posts we’ve discussed the varying definitions of the Key Value Item (KVI) in retail. Setting aside the important differences, the core principle remains: KVIs are the most important SKUs in the assortment. And these items often warrant special treatment: competitive price monitoring, out-of-stock warnings, and other automated pricing monitoring.
We’ve worked with many retailers to build and maintain a list of their KVIs as top priority SKUs. And while every retail sector has its own specifics, there are a few general themes that can help identify your KVIs.
SKU-Level:
Category:
Financials:
Velocity
Customer:
Elasticity
Within each of these categories there’s the work of finding the actual datasets, metric calculations, balancing, and validation of the resulting lists to be done. Give us a shout, we’d love to help.